Google Analytics Beginners

Google Analytics Beginners class will teach you how to analyze your website traffic and ultimately make smarter business decisions.  To understand your web traffic, you need to rely on analytics tools that can dissect the complexity of the data available.  Google Analytics can track visitors from all referrers, including search engines and social networks, direct visits and referring sites.  Get started with this Google Analytics training today to know more about your customers.

Google Analytics Beginners class is designed for any individuals intending to use Google Analytics to strengthen their marketing initiatives and increase the number of conversions or sales from their website.   The more you know about your website traffic, the easier it is to find problems with your website or user flow. 

Our Google Analytics Beginners class is hands-on and intensive. We have designed the class to make difficult topics easier to understand. Your instructor, an analytics marketing expert, will work with you closely to make sure that you avoid common mistakes in Google Analytics and apply best practices when possible.

Still have questions?  Visit our FAQ page for more help.

• 6 hours of classroom training | Additional assignments outside of class
• Professional Textbook/Materials
• Download materials with practice data files
• One month of technical support
• One year for a free re-take (for attended students of public classes only)
• Certificate of Completion

• Basic digital literacy including file management is required.
• Having a Google Analytics account set up prior to class is recommended, but not required.

Upon successful completion of the Google Analytics Beginners Class, students will be able to:

• Understand the basics of Google Analytics environment and terminology
• Create and activate an Analytics account
• Professionally manage a GA account
• Configure goals and funnels
• Create filters
• Identify and interpret various analytics reports